AI Insights · Timothy · March 2022
Top 5 Fashion Games on Android in Sweden, Q1 2022
The top 5 fashion games on Android in Sweden for Q1 2022 showed varied performance in terms of downloads, revenue, and active users. Here’s a closer look at how these games fared.
In the first quarter of 2022, the top 5 fashion games on Android in Sweden displayed diverse trends in their weekly downloads, revenue, and active users. Below is a detailed analysis of each app's performance, based on data from Sensor Tower.
Project Makeover by Magic Tavern, Inc. experienced a peak in weekly revenue at approximately $7.4K during the first week of January. However, revenue gradually declined to around $4.5K by the end of March. Weekly downloads also saw a downward trend from 1.7K in early January to about 588 by the last week of March. Active users decreased from 10.4K to 7.7K over the same period.
Covet Fashion: Dress Up Game, published by Crowdstar Inc, had fluctuating revenue, starting at $2.5K in late December and spiking to $3.6K in mid-February before dropping to $1.3K by the end of March. Weekly downloads were relatively low, peaking at 140 in the first week of January and falling to just 10 by the end of the quarter. The number of active users remained fairly consistent, averaging around 1.1K throughout the period.
Shining Nikki-Fashion Makeover from Papergames saw a significant spike in revenue in late January, reaching approximately $3.5K. However, this was followed by a decline, with revenue settling at around $882 by the end of March. Downloads showed a slight upward trend, peaking at 213 in early February before stabilizing around 67 in the last week of March. Active users hovered around 350 to 540 throughout the quarter.
RuPaul's Drag Race Superstar, by East Side Games Studio, started the quarter with revenue of $2.5K but saw a steady decline, hitting $796 by the end of March. Downloads peaked at 600 in mid-January before dropping sharply to just 3 in the final week of March. Active users followed a similar trend, decreasing from 2K to 1.9K over the quarter.
Love Nikki-Dress UP Queen by Elex saw a peak in revenue of about $1.4K in mid-February, with a gradual decrease to around $536 by the end of March. Downloads increased from 41 in late December to 119 in early March, before dropping to 23 by the last week of March. Active users saw a slight decrease from 1K to 738 over the quarter.
For more insights and detailed data on app performance, visit Sensor Tower.